2026 Fruit Attraction
October 6-8, 2026Madrid, Spain | booth location to be announced
Online directory
Meet us at Fruit Attraction
Choose Washington state for agricultural innovation
Washington innovates the future of food. Our companies and researchers advance technology, strengthen food safety and increase productivity to meet the changing needs of a global marketplace.
Washington’s food and beverage processing industry generates nearly $27 billion in annual business revenue and supports more than 160,000 jobs across the state*. To remain competitive, growers, researchers and technology companies are solving challenges that extend far beyond our borders—from water scarcity and labor shortages to food safety, shelf life and global supply chains. Crops cultivated for centuries are now produced with less water, higher yields and greater consumer appeal through advances in precision agriculture, automation and food science.
Washington is where agricultural innovation comes to life. Fruit Attraction offers a global stage to showcase our ingenuity, strengthen international partnerships and connect Washington companies with the buyers, distributors and food industry leaders shaping the future of agriculture.
Join us at Fruit Attraction 2026
If your company or organization is interested in joining our Washington state delegation at Fruit Attraction, please view and download our 2026 co-exhibitor flyer (PDF) to learn more.
Aigen
Aigen builds solar-powered autonomous robots to deliver weed control solutions without fuel and herbicides. Our mission is to give farmers sustainable alternatives to herbicides to grow healthier food for the world.
Contact:
Kenny Lee
CEO
Phone: +1 (650) 336-5533
email: kenny.lee@aigen.io
Felix Instruments (CID BioScience)
Felix Instruments designs and builds precision tools for measuring produce quality, ripeness, and gas composition in postharvest and research settings. Trusted by growers, exporters, and scientists worldwide, our instruments deliver real-time insights that improve decision-making and reduce waste across the fresh produce supply chain.
Contact:
Scott Trimble, VP Marketing
Phone: +1 (503) 816-6572
Email: strimble@cid-inc.com
Galen George, Director of Applied Science
Phone: +1 (269) 317-6895
Email: ggeorge@cid-inc.com
Ecofos
Ecofos is an international company with a presence on 4 continents, recognized as a leader in the physio-nutritional management of crops. Since its foundation in 2003, we have established ourselves as global pioneers in the development of biotechnological solutions and the production of zero-residue agricultural inputs, designed to enhance both the quality and yield of fruits, vegetables, and a wide variety of crops.
Contact:
Hans Heyer, COO
Phone: +56 975825606
Email: hh@agroceuticals.com
Gonzalo Formas
Phone: +34 678886566
Email: gf@agroceuticals.com
Iunu
Our platform leverages Computer Vision and AI to optimize forecasting, crop registration, and IPM. LUNA works alongside all your greenhouse operations: climate control, fertilization, IPM, and ultraviolet. By partnering with IUNU, you’re not just investing in a tool—you’re securing a future where your greenhouse thrives.
Contact:
Carl Silverberg, Sr. V. P.
Phone: +1 (202) 320-9797
Email: csilverberg@iunu.com
Meter Group, Inc
METER manufactures sensors to directly measure soil moisture, evapotranspiration and other environmental parameters to help growers optimize their irrigation strategy.
Products:
- Weather stations
- Soil moisture sensors
- soil infiltration meters
- Porometers
Contacts:
Mark Robinson
Business Development Manager
Phone: +1 (509) 332-2756
email: mark.robinson@metergroup.com
Mark Galloway
Regional Sales Manager
Phone: +1 (509) 332-2756
email: matt.galloway@metergroup.com
Dark Arts Software
Orchard Robotics builds AI-powered camera systems that scan every row of your orchard or vineyard and turn millions of images into next-day, row-level maps in our FruitScope platform. Growers use our data for accurate yield/cluster counts, vigor mapping, bloom and canopy metrics and early issue detection (e.g., red-blotch indicators)—to plan labor, target inputs and boost pack-outs.
Contact:
Pedro Cuevas, Director of Sales and Marketing
Phone: +1 (509) 855-6774
Email: pedro@orchard-robotics.com
Sierra Eaton, Customer Success Lead
Phone: +1 (707) 595-9670
Email: sierra@orchard-robotics.com
Precision Agri Tech
Precision Agri Tech’s purpose is to give tree fruit growers precise, per-tree data instead of rough estimates, so every decision – from crop load management to harvest planning – is backed by real numbers. Our vision is for GPS-enabled, AI-powered orchard intelligence to become standard practice, helping growers reduce waste, improve yields, and make data-driven decisions directly from the field.
Products:
- Treelytics is a GPS-enabled in-field app that puts drone-captured, per-tree orchard data directly in growers’ hands – out in the field, not back at a desk.
Contacts:
Shahid Razzaq
Founder and CEO
Phone: +1 (425) 289-8911
email: info@precisionagri.tech
Semillero De Ideas
We center farmworkers as the leaders of much needed agricultural innovation. Semillero De Ideas sponsors and organizes innovation challenges for farmworkers, farmworker-led consulting, innovation workshops
Contact:
Erik Nicholson
Executive Director
Phone: +1 (509) 578-6475
Email: erik@semilleroideas.org
Meet our team
Our experts help you do business in and with Washington state. Whether you want to locate a new facility or find a partner, we will help you expand.
Karl Dahlgren
International Trade Specialist
Washington State
Department of Commerce
Apply for an export voucher and reduce your export-related expenses
The Washington State Department of Commerce’s Export Voucher Program provides direct cash assistance to qualifying small businesses to help them expand their international sales.
The State Trade Expansion Program (STEP) is funded in part through a grant with the U.S. Small Business Administration and in accordance with Section 632 of Public Law 117-328, State’s total STEP program cost is $1,200,000 of which 75% is Federal Share of $900,000 and Non-Federal Share of $300,000.